Quaintise, a full service Marketing, Advertising and Public Relations Agency that specializes in Medical and Healthcare Marketing announced today that Southwest Kidney Institute has selected Quaintise as their Agency of Record. Southwest Kidney Institute (SKI) is the third largest kidney healthcare group in America. With over 25 years of experience in the kidney health category, 24 locations in Arizona, and a team of 37 nephrologists, SKI offers the full spectrum of cutting edge kidney health services including education, prevention and treatment with a focus on early and ongoing management.
SCOTTSDALE, February 13, 2012 — Southwest Kidney Institute (SKI), the third largest kidney healthcare group in America, has decided to partner with the full-service agency, Quaintise, for its marketing, advertising and PR needs.
With over 25 years of experience in the kidney health category and 24 locations in Arizona, SKI offers the full spectrum of cutting edge kidney health services including education, prevention and treatment with a focus on early and ongoing management. Their team of over 37 medically renowned nephrologists direct all aspects of kidney care including early intervention, transplant support, dialysis services and clinical research. SKI is the only nephrology group in Arizona with two transplant fellowship trained nephrologists on staff. All of their kidney services are done under one roof, so patients receive one stop treatment without referral to another clinic for everything from ultrasounds to clinical trials.
“Being the agency partner of a medical group as acclaimed and professionally recognized as SKI is a tremendous honor and a great responsibility,” notes Quaintise Founder and Managing Director, Raquel Baldelomar. “It’s our job to help tell their remarkable, leadership story in ways their most important audiences can easily relate to and embrace.”
“Quaintise was the obvious choice for us,” remarks Dr. Pradeep Mehra, Vice President of SKI Operations and Marketing. “Their extensive experience in medical marketing and track record of success in helping get measurable results for practices like ours made this an easy decision.”
One of the first efforts in this assignment by Quaintise will be an integrated campaign thanking the medical community for once again recognizing SKI nephrologists as the “TOP DOCS” in kidney disease care, treatment and management.
Pronounced (kwan-tees), noun – 1. Craft, subtlety, cunning. 2. Elegance, beauty, power.3. A perfectly executed strategy.
Established in 2002, Quaintise is a full service Marketing, Advertising and Public Relations Agency that specializes in Medical and Healthcare Marketing. We pride ourselves in building brands through creative storytelling and insightful strategy. Quaintise is the Agency of Record for some of the largest medical groups in the Southwest, including Arizona OBGYN Affiliates and Southwest Kidney Institute. Our clients come to us because we know how to close the gap between creative communication plans, distribution, publicity and the consumer. Our principals, who have years of agency experience, have created a number of highly successful campaigns that have delivered measurable results, making Quaintise the Agency of choice for discerning companies.