Raquel Baldelomar Talks One-On-One With Boutique Hotelier Ori Kafri For Luxury Travel Magazine

Recently, Raquel Baldelomar spoke with Ori Kafri, owner of the luxurious, boutique Italian hotel chain J.K. Place to learn more about his philosophy and what sets J.K. Place apart from other luxury hotels in the world today. The three J.K. Place hotels are located in Florence, Rome and Capri and are famous for their unparalleled … Continue reading Raquel Baldelomar Talks One-On-One With Boutique Hotelier Ori Kafri For Luxury Travel Magazine

Building A Strong Brand Means Embedding It Into Every Part Of Your Business

Building A Strong Brand Means Embedding It Into Every Part Of Your Business

A company’s brand is the foundation of its entire marketing strategy. It’s not simply the organization’s name, color scheme and logo design. The brand should be embedded into every facet of your organization and connect back to the mission statement. Think of some of the most notable brands worldwide. Nike’s mission statement is “to bring … Continue reading Building A Strong Brand Means Embedding It Into Every Part Of Your Business